July 2007

Zenith Chronomaster Venice

I’ve always loved Zenith watches, and their Chronomaster series looks fanastic, though the Defy series is where my heart lies. Zenith released a new model a week or so ago with some amazing looking visuals!

Utilizing the venerable El Primero movement, this new Venice Edition of the Zenith Chronomaster is outstanding. It uses the Caliber 4021 from Zenith, which beats as an extremely accurate 36,000vph.

Visible throught the sapphire caseback is the 22 karat gold oscillating weight mounted on the rotor. The dial is Guilloche with a Venice Lion patters on both the dial and over the open heart. The watch is an extremely large 45mm in diamater, enough for even the most manly man! Water resistant to 30 meters. This watch is limited to 100 peices and is available in Rose Gold.

Breitling and Bentley are sponsoring a weekend of beautiful vintage cars and a tribute race. There will be three concours with tons of beautiful historic and exotic cars. Breitling will have a booth set up there to display their wristwatches. Kind of cool. Wish I could be there.

I am not that familiar with some of the names that are there: Richard Attwood, Skip Barber, Bob Bondurant, Geoff Boss, Nick Craw, Janet Guthrie, David Hobbs, David Piper, Johnny Rutherford, Peter Windsor, George Wintersteen.

But nice Bentley vehicles and a Breitling watch booth.. that’s enough for me!


Ever wonder? Why is it that watches are such a man-thing. Men’s watches are sell for more than women’s watches, and maintain their value better on the secondary market. Maybe this is because traditionally Watches were the only type of jewellry that men are suppose to wear… though that’s changed in recent years.

I ran across a post in a blog called “Men are Better than Women”… explaining why watches are so manly.. and it’s pretty darn accurate, haha! Its actually quite perfect that this is posted in a Breitling blog, as these are perhaps some of the manliest watches made.

Do we however argue that IWC watches are more manly because they only make men’s watches? Or does the sheer size and heft of the Super Avenger nullify any of that?…

Check it out:

Breguet Guilloche

Ever wonder what those Guilloche Patterns were called on the dials of many of the swiss watches you own? I did.. and looks like Breguet, of the Swatch Group decided to give us a little guide as to what they are called.

1. Clous de Paris on the main dial
2. Satine Circulaire on the hour circle
3. Saute Pique (or Pique releve) on the minute circle
4. Vieux Panier on the upper half of the subdial at “9”
5. Decor Flamme on the lower half of the subdial at “9”
6. Pointes de diamant (or Pave de Paris) on the subdial at “3”
7. Grain d’orge circulaire on the small seconds subdial at the “6” (and on the rotor)

These refer to the types of Guilloche on the Breguet Dial only, but similar patterning is seen on other types of watches. Here is a very short video that shows a guilloche machine working on a dial.

The International Watch Company (IWC) has signed NBA Superstar Tony Parker as their new Brand Ambassador. Parker, who recently married beautiful actress Eva Longoria earlier this month, is now not only a 3-time NBA Championship winner, but the ambassador of one of the most sought-after men’s brands in Swiss Watches.

Parker left his native France to join the San Antonio Spurs in 2001, and has been named tournament MVP as well as participating in several NBA All-Star games.

Here’s what Tony has to say:
“I’m very excited to partner with IWC. I appreciate the design and craftsmanship of their watches. Also as First Ambassador to the Make A Wish Foundation in France, I’ve come to really appreciate the charitable enterprises that companies take on. In this area, IWC stood out – their involvement in social responsibility initiatives such as the Laureus Sport for Good Foundation which helps underprivileged youth around the world really impressed me.”

This is a great move by IWC to expand their already fast-growing US Market. Being of French decent, this also benefits IWC’s European market, a smart decision by the company.

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