July 2014


I discovered this fantastic old school strapmaker from Denmark named Mr. TipTop. They are an old company, started in 1954, creating some wonderful hand crafted straps in their workshop. I reviewed three of their Double Croupon leather straps, and they are all very well crafted out of some of the finest leather I have seen used for straps. This is great stuff.

Mr Tiptop

I had a couple made for my PAM288, and they look fantastic on it:

tiptop

Check out the review on Paneraisource here:
http://www.paneraisource.com/aftermarket_straps_tiptop.shtml

Its interesting to see which watch brands spent how much on advertising. Breitling has always been near the top, only eclipsed by Rolex. This continues to be the case, but they just upped their spending last year, and are coming in really close now! Interesting article and read, check it out at watchtime. See below for the list of spends from last year in the US Market. See the discussion on the BreitlingSource forums here.

TOP WATCH ADVERTISERS
U.S. market, 2013
RANK BRAND AMOUNT ($million)
1. Rolex 61.48
2. Breitling 43.85
3. Cartier 24.58
4. Omega 22.96
5. TAG Heuer 22.00
6. Citizen 20.72
7. Movado 19.83
8. Chanel 17.87
9. Longines 16.02
10. Seiko 11.15
11. Breguet 9.58
12. Tudor 8.24
13. Patek Philippe 7.66
14. Hublot 7.59
15. Audemars Piguet 7.39
16. Bell & Ross 7.11
17. Dior 6.05
–. Swatch 6.05
19. Montblanc 5.64
20. Ball Watch 5.37
21. Armitron 5.35
22. Chopard 5.20
23. Rado 4.95
24. Baume & Mercier 4.92
25. Shinola 4.66
26. Parmigiani 4.62
27. Raymond Weil 4.51
28. Ulysse Nardin 4.50
29. IWC 4.02
30. Vacheron Constantin 4.01
–. Zenith 4.01
32. Harry Winston 3.80
33. Louis Vuitton 3.73
34. Casio 3.65
35. Luminox 3.62
36. Tissot 3.46
37. Oris 3.42
38. Timex 3.19
39. Bulova 2.97
40. David Yurman 2.91
41. Garmin 2.67
–. Fendi 2.67
43. Coach 2.65
44. Panerai 2.59
45. Glashütte Original 2.54
46. Victorinox 2.52
47. Girard-Perregaux 2.42
48. MTM 2.34
49. Fossil 2.30
50. Ralph Lauren 2.26
51. Piaget 2.15
52. Jaeger-LeCoultre 2.14
53. Anne Klein 2.12
54. Michele 2.05
–. Richard Mille 2.05
56. Bulgari 1.95
57. Blancpain 1.78
58. Carl F. Bucherer 1.67
59. Graff 1.59
60. Pulsar 1.38
61. Stauer 1.37
62. ALOR 1.34
63. Ebel 1.33
–. Emporio Armani 1.33
65. Gucci 1.25
66. Kenneth Cole 1.22
67. Frédérique Constant 1.08
68. Hamilton 1.01
69. Jorg Gray 1.00
(Source: Kantar Media)

Now this is a very cool watch that is coming out, from one of my favourite value-oriented Swiss Watch companies. It is the world’s first automatic mechanical altimeter watch, quite the feat for a company like Oris, considering there are so many other Swiss watch companies with roots in Aviation.

oris-propilot1

The altimeter is activated using the side-mounted Altimeter crown, and it can measure altitude up to 15,000 feet or 4,500 meters. The units will depend on which model you have, feet or meters. Such a cool feature that I probably won’t use much, but would love to own. Kind of like the Panerai Depth gauge. I usually identify Oris with their Dive watches, as their Pilot offerings in the past have not impressed me… this is different. There is a good chance I will be getting one of these!

oris-propilot2

Specs:
Case Diameter: 47mm
Movement: Oris caliber 733 (base Sellita SW200) with 26 jewels, 28,800 vph and a power reserve of 38 hours
Water Resistance: 100m
Patented Oris altimeter adjustment and venting crown