April 2008


The day has finally come. Rolex has taken one of their classic Oyster Perpetual models and increased the diameter past 40. Enter the Day-Date II 41mm: Available only in Platinum, White, Yellow or Everose (Rose/Pink) Gold. Why Rolex has to called it “Everose” I don’t know… its kind of like “Rolesor” or “Rolesium”.

This new big Day-Date is only available in very expensive precious metals, and will likely cost an arm and a leg. Perhaps it will eventually trickle down into steel for the masses, but for now it is only for the worthy.. like their new slogan calls it: “The new measure of Success”.

Rolex watches have a case shape that is very wide at the lugs, which makes their watches wear quite a bit larger than they are. Even 36mm watches wear closer to 38mm or more especially with the new Datejust case. This Day-Date II has a nice chunky Bezel as well.. nice.

daydate2.jpg

I really have to say that this new Day-Date II is a work of art, and is definately bringing out my interest of Rolex watches just like the Sea-Dweller Deepsea model and the Yachtmaster II released last year.

daydate22.jpg

Rolex announced a new version of the Sea-Dweller, the DeepSea, which goes deeper than previous models, and looks pretty sweet to boot. Rolex is really starting to step up to the plate and bring some new models out that step outside of that cramped little Rolex box finally and I am liking it. Rolex purists will likely not be happy with the moves lately such as the Yachtmaster II and this new Deepsea model, but I do!

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Some Features:
Water Resistant: 3900m
Steel: 904L
Domed Sapphire Crystal
Glidelock Oyster Bracelet Clasp
Ceramic Bezel

Titanium/Steel interlocking Caseback

I did a review on a Tag Heuer Formula 1 Chronotimer that I had briefly in my possession. This was actually a pretty neat watch and I liked the way it looked on my wrist, but I figured if I didn’t keep the Breitling B-1, why would I keep this one? I’d make the typical excuse of wearing it for sports, but I would either wear a Casio G-shock or one of my Lings. That’s just the way it is.

I’ve also had a soft spot for Tag Heuers, and they are really making a move to the Automatic Swiss watch market. Enjoy the video 🙂

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