While I love the aesthetics of Tag Heuer’s new Automatic Chronograph, I still wonder why they have not spent more effort on creating a new in-house movement (UPDATE: Turns out the Caliber 1887 is indeed partially in-house, but whether it is 100% in-house is debatable). The new Aquaracer 500 line is fantastic in looks, but I am hoping that with all these new in-house designed calibers such as the Caliber S, the Caliber 360 and other experimental stuff that they do, why is there no true 100% in-house Chronograph or even a base movement for a brand that so closely associates themselves with timing and chronographs?

While Breitling was slow to the game, Tag is even slower. At any rate, they still design some very nice looking watches, and are still desired by the many out there as the gateway watch to the eventual Rolex.